Here are 3 writing prompts to help you write your next press release quote when you are sitting at your desk on a deadline and you get writer's block.
You’ve just been nominated for an award that recognizes you for all of the hard work you have been doing in your business.
You would think that this would be a moment to celebrate but instead, it feels like one more thing to do that you don’t have time for. You have to clear your schedule to show up for interviews, meetings, and photo shoots. Not to mention the influx of urgent emails that need responses right away to get the news out in a timely matter.
Your internal communications team is pulling from old press releases and interviews to help support you as you move forward with accepting recognition for this, but you read what they have sent you to approve it and you feel like something is missing. They ask you to comment on the award and you are drawing a blank.
The truth is you don’t really know what to say.
You stare at what they have written for you and read it back. It sounds very corporate, professional, and boring (if you’re being really honest). Now that you’ve read it, you can’t come up with anything better, but you don’t want people to read it and judge you.
What you want is to sound humble, modest, and to acknowledge that there is no way you could take credit for doing everything by yourself.
Here are 3 things to consider when you are asked to include a personal quote in your company’s press release to continue to set the example that you are a part of a bigger mission, a bigger team, and a bigger community:
Choose one thing about the company that you think has contributed to you being nominated for this award and explain it in one sentence.
Rather than using language that minimizes your accomplishments to bring you down into your company with the team, flip it around and use your words to bring your team up to your level.
Create community by acknowledging the other people who were also recognized or nominated for the same award.
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